Content Gap Analysis
Stop guessing what to write. Publish what will rank.
Most content teams don’t have a content problem. They have a prioritization problem. SpyGlow finds the topics your competitors are winning with—and turns them into a focused plan you can execute.
- Ranked list of “profit gaps” (what to write + why it matters)
- Competitive context—based on what competitors already win with
- Turn gaps into execution: create Actions or generate first drafts
Gap list + priorities
What you get
A prioritized plan based on competitor wins
Content gaps aren’t a giant list of keywords. They’re a ranked backlog of what to publish next—and why.
A clear list of “profit gaps”
Each gap includes what to write, why it matters, keywords + intent, expected impact, and priority.
Competitive context
Not generic volume lists. See what competitors cover, what you’re missing, and where easy wins are.
Turn gaps into execution
Create an Action for your team or generate a draft—so the analysis doesn’t die in a doc.
Content generation sub-feature
Go from “idea” to first draft for blog posts, landing pages, and case studies—then edit, regenerate, and export.
Priorities you can trust
Prioritization is baked in so you know what to do first—and what can wait.
A plan your team can ship
Export and execute with your existing workflow—or track it end-to-end inside SpyGlow.
How it works
From domain to ranked gap list
Step 1: Enter your domain
SpyGlow uses your site as the baseline for what you already cover.
Step 2: Map competitor content + intent
We analyze competitor content and search intent, then map it against your coverage.
Step 3: Get a ranked backlog
Executive overview, strengths/weaknesses, and prioritized gaps with suggested directions.
What teams use this for
Ship a stronger SEO roadmap
Build an SEO roadmap in an hour
Stop debating ideas. Get a prioritized backlog of what to publish next.
Write missing comparison + alternatives pages
Surface “X vs Y”, “X alternatives”, category pages, and use-case pages competitors win with.
Beat competitors without copying
See what they do, where they’re weak, and take a stronger angle for underserved segments.
FAQ
Quick answers about Content Gap Analysis.