Keyword Research
Know what to write based on what people actually search for
Most teams don’t have a content problem—they have a priority problem. SpyGlow Keywords finds real opportunities, scores them for decisions, and turns the best ones into execution.
- Real keyword discovery grounded in live search behavior
- Difficulty, relevance, intent, and AI reasoning for each keyword
- Save keywords and convert the best ones into Actions
Keywords dashboard
What you get
Keyword research built for decisions
Stop guessing what to write. Build a backlog based on demand, intent, and realistic difficulty.
Real keyword discovery
Start with a seed topic and discover keywords people actually search for, with sources/citations.
Scoring you can trust
Difficulty, relevance, intent, and AI reasoning so you can make tradeoffs confidently.
Quick wins and high intent
Filter for high relevance + low difficulty, comparison keywords, and how-to queries.
Save keywords
Build a lightweight content backlog without losing the “why” behind each keyword.
Turn keywords into Actions
Create tasks for pages (comparisons, guides, landing pages) with owners and step-by-step execution.
Built to connect to the rest of SpyGlow
Keywords connect to competitors, content gaps, AI visibility—and feed directly into execution.
How it works
Discover → score → ship
1) Enter a seed topic
Type a topic you want to compete on (e.g., “competitive intelligence tools”).
2) Discover keywords
SpyGlow uses real-time search intelligence to find related keywords and topics.
3) AI scores and labels
Difficulty, relevance, intent—and the tradeoffs explained in plain English.
4) Save, share, and execute
Save keywords and create Actions so content actually gets built.
Use cases
How teams use Keywords
Build a demand-driven roadmap
Prioritize keywords that match buyer questions, product positioning, and have a realistic path to rank.
Create high-intent pages
Find “X vs Y”, “best tools”, and “alternatives” keywords that drive conversions.
Decide what to publish next
Run research weekly, pick the top 3 opportunities, and ship consistently.
FAQ
Quick answers about keyword research.