Keyword Research
Know what to write based on what people actually search for
Most teams don’t have a content problem-they have a priority problem. SpyGlow Keywords finds real opportunities, scores them for decisions, and turns the best ones into execution.
- Real keyword discovery grounded in live search behavior
- Difficulty, relevance, intent, and AI reasoning for each keyword
- Save keywords and convert the best ones into Actions
Keywords dashboard

What you get
Keyword research built for decisions
Stop guessing what to write. Build a backlog based on demand, intent, and realistic difficulty.
Real keyword discovery
Start with a seed topic and discover keywords people actually search for, with sources/citations.
Scoring you can trust
Difficulty, relevance, intent, and AI reasoning so you can make tradeoffs confidently.
Quick wins and high intent
Filter for high relevance + low difficulty, comparison keywords, and how-to queries.
Save keywords
Build a lightweight content backlog without losing the “why” behind each keyword.
Turn keywords into Actions
Create tasks for pages (comparisons, guides, landing pages) with owners and step-by-step execution.
Built to connect to the rest of SpyGlow
Keywords connect to competitors, content gaps, AI visibility-and feed directly into execution.
How it works
Discover → score → ship
1) Enter a seed topic
Type a topic you want to compete on (e.g., “competitive intelligence tools”).
2) Discover keywords
SpyGlow uses real-time search intelligence to find related keywords and topics.
3) AI scores and labels
Difficulty, relevance, intent-and the tradeoffs explained in plain English.
4) Save, share, and execute
Save keywords and create Actions so content actually gets built.
Use cases
How teams use Keywords
Build a demand-driven roadmap
Prioritize keywords that match buyer questions, product positioning, and have a realistic path to rank.
Create high-intent pages
Find “X vs Y”, “best tools”, and “alternatives” keywords that drive conversions.
Decide what to publish next
Run research weekly, pick the top 3 opportunities, and ship consistently.
FAQ
Quick answers about keyword research.
