Win Competitive Deals With Current Intelligence
Equip your team with up-to-date battle cards, differentiation points, and credible context—without manual maintenance.
Competitor X
They charge 2x for SSO. Use our flat pricing to win.
Legacy codebase means slow feature rollout.
The Problem
Why traditional methods fail for for sales teams.
Outdated Battle Cards
Reps rely on stale collateral that no longer reflects competitor messaging, packaging, or positioning.
Blindsided on Calls
Competitive context is inconsistent across reps and regions—leading to surprises in late-stage calls.
Generic Differentiators
Differentiation is vague. Teams struggle to explain advantages against the competitor actually in the deal.
Always-on competitive enablement
Standardize competitive messaging and give reps deal-ready narrative and proof points.
Battle cards built for deals
Generate competitor battle cards with positioning, objections, and differentiation to support reps in live conversations.
AskGlow answers for objections
Get clear responses to 'How do you compare?' grounded in the latest competitive context.
Packaging and pricing context
Maintain an informed view of competitor packaging and public pricing to support negotiation strategy.